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Research service for Automotive

INTAGE CHINA provides marketing support services to various enterprises in automotive industry all year round. We provide one-stop solution from business planning (upstream) to after-sales service (downstream) in mobile travel market. In addition, our same team can provide you services both in domestic and overseas. We will provide you with the upmost suitable business activity solutions reflecting the recent changes in the domestic and overseas automotive industry environment

Research service for Automotive
Do you have the following topics?
Topic 1
To grasp consumer needs in the process of Fundamental research – Development planning – Pilot trial verification – Sales & after sales
Topic 2
To track market changes, grasp brand situation, and evaluate product brand power
Topic 3
Going global to Southeast Asia, understanding current situation of Chinese automobile brands & local consumer needs, to foresee future development directions
Topic 4
Going global to Japan, understanding Japan automobile market situation, to explore business entry opportunities for Chinese brands
Do you have the following topics?
Service proposal
To grasp consumer needs in the process of Fundamental research – Development planning – Pilot trial verification – Sales & after sales
INTAGE CHINA's online survey business started in 2007 and is one of the early companies exploring online surveys in China. We have accumulated rich experience in online surveys in China and established massive online and offline automotive user panel to support various quantitative and qualitative surveys in different stages.
【Fundamental Research】To understand consumer behavior & value, grasp vehicle/ design preference
【Development Planning】User behavior survey, concept evaluation
【Pilot Trial Verification】Car clinic survey, pilot product evaluation

【Sales / After Sales】User satisfaction survey/ 4S store marketing event support

To track market changes, grasp brand situation, and evaluate product brand power

The brand perception, awareness, favorability and the brand situation in each country all need to be tracked regularly to detect any issues. What image do we need to change if we want to increase brand value? What brand image should we use to appeal in different countries or regions? How do you set KPI if we want to conduct a regular brand diagnosis?

  • Brand Relationship Survey
    Brand management able to visualize the emotional connections of consumers
  • Brand Association Structure Analysis
    Grasping true brand impression from consumer perspective
Going global to Southeast Asia, understanding current situation of Chinese automobile brands & local consumer needs, to foresee future development directions
To accelerate the realization of decarbonized society, the ASEAN region is vigorously promoting the use of electric vehicles. In this trend, Chinese car manufacturers are going global one after another, turning their attention to ASEAN market. INTAGE works together with the local entities within the group in Southeast Asia to continuously update the latest developments in the Southeast Asian EV market, to help our clients succeed in their overseas business development.Meanwhile, a Southeast Asia centered online panel has already been established together with our partners, which can be a powerful tool for you to under stand consumers in the Southeast Asian market.
  • Utilize Southeast Asia consumer panel
  • Utilize Southeast Asia EV market report
  • Utilize Southeast Asia consumer survey report
Going global to Japan, understanding Japan automobile market situation, to explore business entry opportunities for Chinese brands
Car kit, developed and created by INTAGE Japan headquarter, is a massive domestic automotive industry panel in Japan. It can help you timely and accurately understand the current structure of Japanese automotive market, as well as the emotional journey of consumers in the process from exploring purchase to after-sales service.
Please contact us for more information!
Contact sales@cn.intage.com
We will provide you with a market research proposal.If you have any questions, we will contact you as soon as possible.