Doctor Panel Membership site
EN
Based on numerous automotive research projects in the past years, nearly 100,000 automobile registered panelists have been accumulated in the database of INTAGE CHINA. Thus, we are able to accurately target qualified car owners for research.
Attributes of the “Registered AUTOMOBILE Panel
We will update the car owner panel information in a regular bases to ensure timeliness and registration of new car users. Pls. feel free for inquiry!
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User attributes demographics:age/gender, family composition, residential city, automobile brand/model, year-of-purchase
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Gender composition:ratio of males to females is approximately 7:3
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Age composition:the ages of the owners are mainly between 20s to 40s – accounting for over 90%. Among young drivers, the proportion of female car owners is increasing.
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Monthly Household Income：income for Tier 1 and 2 cities with RMB 14,000 or higher is more than 60% of the total sample; it is more than 50% for Tier 3 and 4 cities.
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Domestic/Joint-Venture (JV)/Import proportion:JV/Import brands are about 68%; while domestic brands account for 32%. Approximately 1% owns a VW car.
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“Ownership Duration” information composition:We update the information regularly to ensure the panel and registration of new car users are up-to-date.
Please contact us for more information!
Contact
sales@cn.intage.com
We will provide you with a market research proposal.If you have any questions, we will contact you as soon as possible.