Product concept
The AI technology carries Plug's 20 years of design experience, and the data is derived from a collection of 9.2 million people and 9206 product images
Output image
AI to predict how consumers may think
Possible scenarios to use package design AI
Want to narrow down to 2-3 designs
Can the attention be directed to the intended area?
How’s the evaluation of competitors' best-selling product packaging?
Example of package design AI
3 Way of verifications
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Likeness scoreThe likeness score of packaging design is predicted from a maximum of 5 (like) to a minimum of 1 (dislike) based on weighted average. Easy to see if it exceeds average.
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Heat mapWhich part of the packaging design needs to be focused and visualized. Red means higher attention level, and blue means lower attention level.
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Key word predictionCan predict the proportion of keywords used to answer about the reason of likeness.
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